search query: @indexterm Franchising / total: 231
reference: 66 / 231
Author: | Teegen, H. |
Title: | Examining strategic and economic development implications of globalising through franchising |
Journal: | International Business Review
2000 : AUG, VOL. 9:4, p. 497-521 |
Index terms: | Franchising Internationalization Economic growth |
Language: | eng |
Abstract: | Globalisation, economic liberalisation and advances in communications provide strong incentives for franchising firms to seek access to foreign markets. |
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