search query: @indexterm CONSUMER INFORMATION / total: 234
reference: 54 / 234
Author: | Gabbott, M. Hogg, G. |
Title: | Purchasing public relations : the case of the public relations industry in Scotland. |
Journal: | Journal of Marketing Management
1996 : JUL, VOL. 12:5, p. 437-453 |
Index terms: | PUBLIC RELATIONS CONSUMER INFORMATION SCOTLAND |
Language: | eng |
Abstract: |
SCIMA