search query: @indexterm macromarketing / total: 24
reference: 22 / 24
Author: | Boyer, A. |
Title: | Priorite du macro-marketing africain : les moyens d'action. |
Journal: | Revue Francaise du Marketing
1987 : MAR-APR, 112, p. 63-72 |
Index terms: | MACROMARKETING AFRICA SOCIAL ENVIRONMENT DEVELOPING COUNTRIES |
Language: | fre |
Abstract: |
SCIMA