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| Author: | Fisher, A. B. |
| Title: | How to make a merger work |
| Journal: | Fortune
1994 : JAN 24, VOL. 129:2, p. 50-53 |
| Index terms: | MERGERS STRATEGIC MANAGEMENT MANAGERIAL ACTIVITIES |
| Language: | eng |
| Abstract: | Most managers fail to deliver on their profit promises, and a new wave of deals may mean more of the same old mistakes. It needed not be that way. The mergers that work best are those in which the managers at both companies take the time to understand throughly what they are getting into. |
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