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Author: | Fischer, T. M. Becker, S. Gerke, S. |
Title: | Benchmarking |
Journal: | Betriebswirtschaft
2003 : NOV-DEC, VOL. 63:6, p. 684-701 |
Index terms: | Benchmarking Company performance Managerial activities |
Language: | ger |
Abstract: | The concept of "benchmarking" can be used as an instrument for strategy development as well as for realisation of measures to improve a company's performance. This paper first describes different types of benchmarking, before the process of benchmarking is explained. Furthermore, a framework for comparing and analysing nine books which have been published in the field of benchmarking is developed. |
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