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| Author: | Young, L. |
| Title: | Better marketing: better margin |
| Journal: | Accountancy
2008 : FEB, VOL. 141:1374, p. 48-49 |
| Index terms: | marketing |
| Language: | eng |
| Abstract: | In order to improve a firm's marketing function, there are a number of realistic, practical and sensible actions for managing partners to use. |
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