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Author:Voigt, C.
Laing, J. H.
Title:Journey into parenthood: commodification of reproduction as a new tourism niche market
Journal:Journal of Travel & Tourism Marketing
2010 : APR-MAY, VOL 27:3, p. 252-268
Index terms:life cycles
children
medical care
tourism
Language:eng
Abstract:This article discusses the new phenomenon of viewing human life cycle stages, especially reproduction, as commodities and providing new tourism products and services associated with this phenomenon. The authors review the history of the development of this trend using four examples: "babymoons", hotel baby programs, reproductive tourism and procreation tourism. It is argued in the article that new and soon-to-be parents are a new niche segment for tourism marketing that can be offered packages of before sacred events.
SCIMA record nr: 273203
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