search query: @author Robey, D. / total: 26
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| Author: | Vijayasarathy, L. Robey, D. |
| Title: | The effect of EDI on market channel relationships in retailing |
| Journal: | Information & Management
1997 : DEC, VOL. 33:2, p. 73-86 |
| Index terms: | INFORMATION MANAGEMENT RETAILING |
| Language: | eng |
| Abstract: | Many of the economic advantages of using Electronic Data Interchange (EDI) result from improved relationships between business trading patterns. This study develops and tests a model explaining the effects of EDI on three structural variables of inter-organizational relationships: channel intensity, formalization and information quality. The model also includes the effects of these structural variables on cooperation and conflict between trading partners, and on satisfaction and performance in a marketing channel. |
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