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Author:Kochikar, V.P.
Ravindra, M.P.
Title:Leveraging levees
Journal:Business Strategy Review
2007 : AUTUMN, VOL. 18:3, p. 71-77
Index terms:corporate planning
marketing strategy
economic policy
free enterprise
capitalism
Language:eng
Abstract:Is your business benefiting from, or being restrained by a levee? The article authors studied a seldom-examined concept explaining how walls, or "levees", can be potential disruptors, as well as bases for innovation.
SCIMA record nr: 267580
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