search query: @indexterm Interorganizational relations / total: 269
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Author: | Mindszenthy, B. J. |
Title: | Issues and media relations. |
Journal: | Business Quarterly
1987 : MAR, VOL. 51:4, p. 78-83 |
Index terms: | INTERORGANIZATIONAL RELATIONS |
Language: | eng |
Abstract: | This article takes a comprehensive look at media - organizational relations, and targets on four key issues that affect how media relations will work. The author presents some actions media and organizations can take to improve their working relationship. |
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