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Author:Arnaud, J. M.
Title:Echanges inter-organisationnels de services : nature, role et implications des differents intervenants.
Journal:Revue Francaise du Marketing
1989 : JAN-FEB, 121, p. 67-84
Index terms:MARKETING
SERVICE INDUSTRIES
INTERORGANIZATIONAL RELATIONS
Language:fre
Abstract:
SCIMA record nr: 65931
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