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| Author: | Puempin, C. |
| Title: | Dynamische Strategien - ein Erfahrungsbericht = Dynamic strategies - a report based on practical experience |
| Journal: | Management-Zeitschrift Industrielle Organisation
1991 : JUN, VOL. 60:6, p. 79-81 |
| Index terms: | STRATEGY DYNAMIC MODELS CASH FLOW COMPANY PERFORMANCE DEVELOPMENT PROFIT |
| Language: | ger |
| Abstract: | Dynamic strategies are characterized by unconventional solutions. They can have a lasting, positive effect on the cash flow. Concentration on attractive benefit potentials and the multiplication of profitable business activities creates an inherent dynamic, which revitalize the company. The main feature of the dynamic company management can be seen in the commitment to innovative strategies. A matrix is presented as an aid to the investigation of the profit potentials of the company. |
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