search query: @author Kotabe, M. / total: 27
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| Author: | Murray, J. Kotabe, M. Wildt, A. |
| Title: | Strategic and financial performance implications of global sourcing strategy: a contingency analysis |
| Journal: | Journal of International Business Studies
1995 : FIRST QUARTER, VOL. 26:1, p. 181-202 |
| Index terms: | FINANCIAL PERFORMANCE STRATEGY INTERNATIONAL |
| Language: | eng |
| Abstract: | Using a contingency model of global sourcing strategy, this study investigated the moderating effects of sourcing-related factors on the relationship between sourcing strategy and a product's strategic and financial performance. The results lent some support to the contingency model of global sourcing strategy in that product innovation, process innovation and asset specificity were significant moderator variables for financial, but not strategic, performance. |
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