search query: @author Cova, B. / total: 27
reference: 11 / 27
| Author: | Cova, B. Mazet, F. Salle, R. |
| Title: | La negociation d'affaires : un episode de la relation |
| Journal: | Direction et Gestion des Entreprises
1994 : -1995 NOV-FEB, 150-151, p. 62-74 |
| Index terms: | INDUSTRIAL MARKETING NEGOTIATION (SALES) |
| Language: | fre |
| Abstract: |
SCIMA