search query: @indexterm CASSETTE TELEVISION / total: 27
reference: 25 / 27
Author: | Hartley, R. F. Moore, T. A. |
Title: | New video technology poses perils for some advertisers. |
Journal: | Harvard Business Review
1981 : SEP-OCT, VOL. 59:5, p. 24, 26, 28 |
Index terms: | TECHNOLOGICAL INNOVATION CASSETTE TELEVISION |
Language: | eng |
Abstract: |
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