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Author:Phillips Carson, P.
Carson, K.
Title:Deming versus traditional management theorists on goal setting: can both be right?
Journal:Business Horizons
1993 : SEP-OCT, VOL. 36:5, p. 79-84
Index terms:MANAGEMENT
THEORIES
GOAL SETTING
Language:eng
Abstract:The 1990s may be remembered in the annals of American business history as the era of the quality revolution. Companies faced with increased competition, eroding market share, and reputations for unreliable products are now implementing an arsenal of quality techniques hoping to emerge victorious in the international battle for consumers. Quality management is increasingly being praised as a strategic weapon poised to enhance the competitiveness of American industry.
SCIMA record nr: 118868
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