search query: @indexterm Goal setting / total: 273
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| Author: | Bagozzi, R. Dholakia, U. M. Basuroy, S. |
| Title: | How effortful decisions get enacted : the motivating role of decision processes, desires, and anticipated emotions |
| Journal: | Journal of Behavioral Decision Making
2003 : VOL. 16:4, p. 273-295 |
| Index terms: | DECISION MAKING GOAL SETTING MOTIVATION |
| Language: | eng |
| Abstract: | In this article is considered and elaborated the mechanism through which effortful decisions are maintained, enacted and made. The author´s of this article propose a framework which builds on the Bagozzi and Dholakia (2002) model, differentiates between two important types of desires and intentions and also shows how the decision process is reconciled by goal feasibility, attitudes and subjective norms. Finally throug a two-way field study the author´s find empirical support for decision making model. |
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