search query: @indexterm PRODUCT DESIGN / total: 279
reference: 156 / 279
Author: | Munkelt, I. |
Title: | System-Design im Marketing-Mix. |
Journal: | Absatzwirtschaft
1994 : APR, p. 95-104 |
Index terms: | PRODUCT DESIGN PRODUCT POLICY SYSTEMS DESIGN SERVICE DISTRIBUTION CORPORATE IMAGE |
Language: | ger |
Abstract: |
SCIMA