search query: @indexterm PRODUCT DESIGN / total: 279
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| Author: | Ries, Al |
| Title: | Que aporta un nombre? |
| Journal: | Harvard-Deusto Marketing & Ventas
1996 : MAR-ABR, 13,p 22-23 |
| Index terms: | PRODUCT DESIGN |
| Language: | spa |
| Abstract: |
SCIMA