search query: @freeterm WORLD WIDE WEB / total: 28
reference: 9 / 28
« previous | next »
Author:Balabanis, G.
Vassileiou, S.
Title:Some attitudinal predictors of home shopping through the Internet
Journal:Journal of Marketing Management
1999 : JUN, VOL. 15:5, p. 361-385
Index terms:Internet
Electronic commerce
Electronic shopping
Consumer attitudes
Brands
Retailing
Freeterms:World Wide Web
Language:eng
Abstract:This study focuses on consumer-related factors affecting the success of traditional store-based retailers' ventures on Internet (WWW) shopping. There are some specific factors e.g. the impact of income, shopping experience, attitudes etc. examined. Results indicate that high income favours Internet shopping. There are also other results reported.
SCIMA record nr: 196379
add to basket
« previous | next »
SCIMA