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| Author: | Bleicher, K. |
| Title: | Unternehmensphilosophien im internationalen Wettbewerb. Die europäische Chance: Suche nach einem eigenständigen Weg der Unternehmensführung. |
| Journal: | Zeitschrift Führung + Organisation
1990 : JAN/FEB, VOL. 59:1, p. 5-14 |
| Index terms: | COMPANIES MANAGEMENT PHILOSOPHY COMPETITION EUROPE JAPAN USA |
| Language: | ger |
| Abstract: | The author compares the main cultural elements of different corporate philosophies in the triad, and draws up a list of the strengths and weaknesses of individual regions with regard to their ability to respond to future challenges. The following points emerge: - the fading image of USA management, the model for all other nations for the last century; - Japan's successful assimilation of USA mass production strategies; - the European chance: the search for a European style of management. As a recipe for success, the author suggests close examination of the concepts and practices of successful European companies, instead of focusing attention on the other side of the Atlantic, where all too many success stories prove to be very short-lived. |
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