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| Author: | Moubray, G. de |
| Title: | Banking is not like selling toothpaste. |
| Journal: | Long Range Planning
1991 : OCT, VOL. 24:5, p. 68-74 |
| Index terms: | BANKING UNITED KINGDOM FINANCIAL INSTITUTIONS CHANGE CONSUMER DEMAND PLANNING |
| Language: | eng |
| Abstract: |
SCIMA