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Author:Huang, Hequn
Zhang, Jianhua
Title:Rural market: potential new hot point of consumption (original in Chinese)
Journal:Coastal Economy (c)
1998 : 10, p.19-20
Index terms:MARKET POTENTIAL
RURAL AREAS
CONSUMER DEMAND
Language:chn
Abstract:Rural market features large capacity, great potential, strong purchasing power and great contribution to GDP growth So we should take developing with great efforts rural market as the key point of expanding domestic demand and starting economy. To start rural market, we should renew our concept, attach great importance to the development of rural market and guide peasants to buying famous quality products with a view to raising the quality of consumption. Viewing at the angle of peasants' ability of payment, we should raise their income level. Viewing at the angle of production, we should adjust product mix. And viewing at the angle of circulation channel, we should establish a new country town-based circulation network. In the course of reform, we have to straighten out various relations in circulation in rural area.
SCIMA record nr: 189403
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