search query: @indexterm Consumer demand / total: 281
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| Author: | Eiglier, P. Langeard, E. |
| Title: | La qualite de l'offre de services. |
| Journal: | Harvard-L'Expansion
1987 : AUTUMN, 46, p. 48-58 |
| Index terms: | SERVICE MANAGEMENT MARKETING MIX CONSUMER DEMAND |
| Language: | fre |
| Abstract: |
SCIMA