search query: @indexterm Organizational effectiveness / total: 283
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Author: | Stout, R. G. |
Title: | Organizing marketing research to impact management. |
Journal: | Sloan Management Review
1981 : Fall, Vol. 23:1, p. 77-79 |
Index terms: | MANAGEMENT MARKET RESEARCH ORGANIZATIONAL EFFECTIVENESS |
Language: | eng |
Abstract: |
SCIMA