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Author: | Kraft, F. B. Chung, K. H. |
Title: | Korean importer perceptions of US and Japanese industrial goods exporters. |
Journal: | International Marketing Review
1992 : VOL. 9:2, p. 59-73 |
Index terms: | IMPORTING KOREA EXPORTING USA JAPAN MARKETING STRATEGY |
Language: | eng |
Abstract: |
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