search query: @indexterm middle classes / total: 29
reference: 12 / 29
Author: | Fehlbaum, R. Stippel, P. |
Title: | >>Wir wollen den mündigen Konsumenten<<. |
Journal: | Absatzwirtschaft
1994 : OCT, p. 15-18 |
Index terms: | DESIGN MANAGEMENT PRODUCT POLICY PRODUCT DEVELOPMENT BRANDS MARKETING MIDDLE CLASSES |
Language: | ger |
Abstract: |
SCIMA