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| Author: | Bose, I. Mahapatra, R.K. |
| Title: | Business data mining - a machine learning perspective |
| Journal: | Information & Management
2001 : DEC, VOL. 39:3, p. 311-225 |
| Index terms: | BUSINESS APPRAISAL DATA MINING INFORMATION SYSTEMS LEARNING |
| Language: | eng |
| Abstract: | The objective of this paper is to inform the information systems (IS) manager and business analyst about the role of machine learning techniques in business data mining. Understanding the strenghts and weaknesses of these techniques in the context of business is useful in selecting an appropriate method for a specific application. The paper, therefore, provides an overview of machine learning techniques and discusses their strenghts and weaknesses in the context of mining business data. |
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