search query: @indexterm Public relations / total: 295
reference: 148 / 295
| Author: | Schnauffer, R. |
| Title: | Mässig informiert: Internationale Kommunikationspolitik im Maschinenbau. |
| Journal: | Absatzwirtschaft
1996 : SEP, p. 132, 134, 136, 138, 140 |
| Index terms: | INTERNATIONAL MARKETING ADVERTISING SALES PROMOTION PUBLIC RELATIONS COMMUNICATION MACHINE TOOLS INDUSTRY |
| Language: | ger |
| Abstract: |
SCIMA