search query: @indexterm Public Relations / total: 295
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| Author: | Payne, A. Frow, P. |
| Title: | Relationship marketing: key issues for the utilities sector |
| Journal: | Journal of Marketing Management
1997 : JUL, VOL. 13:5, p. 463-477 |
| Index terms: | PUBLIC RELATIONS PUBLIC SERVICES |
| Language: | eng |
| Abstract: |
SCIMA