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| Author: | Chung, K. Cox, R. |
| Title: | Consumer behavior and superstardom |
| Journal: | Journal of Socio-Economics
1998 : VOL. 27:2, p. 263-270 |
| Index terms: | CONSUMER BEHAVIOUR SOCIAL ECONOMICS ART MARKET |
| Language: | eng |
| Abstract: | In this paper, the authors view the superstar phenomenon as an implication of probabilistic mechanisms by which individuals are selected for the production of artistic products. Specifically, this study employs a stochastic model of G.Udny and Herbert A. Simon as probability mechanisms through which individuals are chosen by casting directors for their appearance in motion pictures, and predicts that movie appearances will be concentrated among a few lucky individuals. |
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