search query: @indexterm Organizational communication / total: 295
reference: 38 / 295
| Author: | Schreyögg, G. |
| Title: | Unternehmenstheater als neuer Ansatz organisatorischer Kommunikation und Veränderung |
| Journal: | Zeitschrift Führung und Organisation
2001 : SEP-OCT, VOL. 70:5, p. 268-275 |
| Index terms: | Organizational communication |
| Language: | ger |
| Abstract: | Organizational theatre means first of all tailor-made plays staged for a specific organization or a subgroup in an organization. The play dramatizes a specific problem situation faced by the organization in question. Typical problem situations dramatized in organizational theatre plays are: conflicts between two corporate cultures after a merger or communication barriers between middle and lower management. |
SCIMA