search query: @indexterm Public relations / total: 295
reference: 223 / 295
| Author: | Haedrich, G. |
| Title: | Zum Verhältnis von Marketing und Public Relations. (!Socio-political environment) |
| Journal: | Marketing: Zeitschrift fur Forschung und Praxis
1987 : FEB, VOL. 9:1, p. 25-31 |
| Index terms: | MARKETING PUBLIC RELATIONS BUSINESS ENVIRONMENT |
| Language: | ger |
| Abstract: |
SCIMA