search query: @indexterm Public relations / total: 295
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| Author: | Schmalen, H. |
| Title: | Die Liberalisierung des Ladenschluss Gesetzes: was meinen dazu der Munchner und die Munchnerin "auf der Strasse"? (How Munichers think about unlimited open hours in retail trade?) |
| Journal: | Jahrbuch der Absatz- und Verbrauchsforschung
1989 : VOL. 35:3, p. 292-313 |
| Index terms: | HOURS OF WORK RETAILING PUBLIC RELATIONS |
| Language: | ger |
| Abstract: | There is much debate on this question but facts are scant. In two districts (one in the center, one in the outskirts) of Munich passengers were questioned. 62 % want shops to be open in the evening, first of all centrally located employees, scholars, young people etc. Factor and cluster analyses were performed on the raw data. |
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