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| Author: | Johnson, F. J. |
| Title: | The price and relevance of accuracy of market research survey data. !British Gas Corporation |
| Journal: | Journal of the Market Research Society
1983 : APR, VOL. 25:2, p. 121-146 |
| Index terms: | MARKET SURVEYS FIELD RESEARCH SAMPLING DOMESTIC APPLIANCES COST EFFECTIVENESS |
| Language: | eng |
| Abstract: |
SCIMA