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Author: | Hunt, S. D. Chonko, L. B. |
Title: | Marketing and machiavellianism. |
Journal: | Journal of Marketing
1984 : SUMMER, VOL. 48:3, p. 30-42 |
Index terms: | MARKETING THEORY MARKET RESEARCH ETHICS JOB EVALUATION SAMPLING |
Language: | eng |
Abstract: |
SCIMA