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| Author: | Maki, U. |
| Title: | Diagnosing McCloskey |
| Journal: | Journal of Economic Literature
1995 : SEP, VOL. 33:3, p. 1300-1318 |
| Index terms: | LITERATURE ECONOMICS RESEARCH |
| Language: | eng |
| Abstract: | The very notion of rhetoric has been, and continues to be, an ambiguous and contestable concept. While the sophists characterized rhetoric as "the producer of belief," Aristotle called it "the practical study of the sources of belief" -- "an ability, in each case, to see the available means of persuasion." Quintilian on the other hand held that rhetoric is "the science of speaking well". This last notion has degenerated into the narrow one of rhetoric as eloquence of speech, characterizing the aesthetics of style in the use of language. |
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