search query: @author Gerhardt, A. / total: 3
reference: 2 / 3
« previous | next »
Author:Gerhardt, A.
Title:Pour une approache strategique des characteristiques des produits techniques = A strategic approach to the characteristics of technical products
Journal:Revue Francaise de Gestion
1991 : SEP-OCT, NO. 85, p.19-29
Index terms:PRODUCT LIFE CYCLE
PRODUCTS
TECHNOLOGY
STRATEGIC PLANNING
INTERDEPENDENCY
Language:fre
Abstract:The classical concept of product life cycle is considered. It is shown that technical products incorporate many characteristics of quite a different nature: conditional, operating, technical, social, aesthetic, commercial , etc. And all of these characteristics, whose importance can vary importance according to the utilization phase of the product considered, are interdependent. These interdependencies are examined. Their strategic implications are investigated for the product's operation and life-span. Based on this analysis the notions of performance, cost, and product are enlarged and modified.
SCIMA record nr: 109821
add to basket
« previous | next »
SCIMA