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| Author: | Baker, W. Addams, H. Davis, B. |
| Title: | Business planning in successful small firms |
| Journal: | Long Range Planning
1993 : DEC, VOL. 26:6, p. 82-88 |
| Index terms: | CORPORATE PLANNING SUCCESS SMALL BUSINESS |
| Language: | eng |
| Abstract: | Strategic planning has been widely publicized during the last decade, but what has been accomplished by this management activity in smaller, high-growth firms? Business plans have been widely recommended for start-up funding, but additional uses for business plans in practice have been noted. This article reports methods and results of strategic planning and written business plans in high-growth "INC.500" firms. In spite of a variety of obstacles, over half of the firms conduct strategic planning on a regular basis. |
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