search query: @author Raeber, R. / total: 3
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| Author: | Raeber, R. |
| Title: | Handelsmarken und Zukunft der Handelsmarkenpolitik - die Herstellerperspektive |
| Journal: | Markenartikel
1995 : VOL.57: 7, p. 332-334, 336-337 |
| Index terms: | PRODUCT POLICY MARKET RESEARCH PRICE POLICY MARKETING GERMANY |
| Language: | eng |
| Abstract: |
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