search query: @author Lutz, R. A. / total: 3
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| Author: | Lutz, R. A. |
| Title: | Business reengineering: the corporation for the 1990's |
| Journal: | Manufacturing Engineer
1995 : APR, VOL. 74:2, p. 86-89 |
| Index terms: | |
| Freeterms: | AUTOMOBILINDUSTRIE, ORGANISATIONSWANDEL, UNTERNEHMENSANPASSUNG |
| Language: | eng |
| Abstract: | In his lecture to the Royal Academy of Engineering, the author explains how Chrysler has become a new company and how it intends to stay that way. The story of the recent turnaround at Chrysler is, first and foremost, a story about reengineering: about an essence, starting over. |
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