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| Author: | Romm, C. Pliskin, N. Rifkin, W. |
| Title: | Diffusion of E-mail: an organizational learning perspective |
| Journal: | Information & Management
1996 : OCT, VOL. 31:1, p. 37-46 |
| Index terms: | COMPUTERS ORGANIZATIONAL LEARNING MANAGEMENT |
| Language: | eng |
| Abstract: | Current research has gone beyond technical aspects to consider the social effects of E-mail on organizations. This paper follows the trend by considering organizational learning aspects. In particular, the paper explores the way in which organization members learn to exploit E-mail for political manipulation. The paper is based on a case study which describes the introduction of E-mail to a university community. The case study demonstrates that despite heavy investment in the project, initial enthusiasm, and top management support, some employees some employees chose to use E-mail to stage a rebellion against top management. |
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