search query: @author Bollier, D. / total: 3
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Author: | Bollier, D. |
Title: | Building corporate loyalty, while rebuilding the community (Unternehmerische Sozialverantwortung) |
Journal: | Management Review
1996 : OCT, VOL. 85:10, p. 17-22 |
Index terms: | |
Freeterms: | FUSION, BETRIEBSKLIMA, GRUPPENARBEIT, TEAMARBEIT |
Language: | eng |
Abstract: | GE Plastics needed extensive team building when it acquired a rival organization. The solution was a community service project that drew on the strenghts of team members regardless of their original company. The effort resulted in a coalescence of culture and a refurbished YMCA. |
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