search query: @freeterm CHINA, UNTERNEHMENSSTRATEGIE / total: 3
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Author: | Abramson, N. R. Ai, J. X. |
Title: | You get what you expect in China (Betrieblicher Export; Auslandsinvestition) |
Journal: | Business Quarterly
1996 : WINTER, VOL. 61:2, p. 37-44 |
Index terms: | |
Freeterms: | CHINA, UNTERNEHMENSSTRATEGIE |
Language: | eng |
Abstract: | Many companies, although anxious to do business in China, have not succeeded. This may be in part due to their own negative beliefs about working with the Chinese and the conditions of the market. Expecting the best, while keeping a realistic view, may seem an obvious key to success, but all too often that is not the case. |
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