search query: @author Olson, E. / total: 3
reference: 1 / 3
« previous | next »
| Author: | Slater, S. Olson, E. Reddy, V. |
| Title: | Strategy-based performance measurement |
| Journal: | Business Horizons
1997 : JUL-AUG, VOL. 40:4, p. 37-44 |
| Index terms: | ECONOMICS PERFORMANCE MEASUREMENT STRATEGY |
| Language: | eng |
| Abstract: | Probably all of us have peeked into the cockpit of an airliner as we disembarked after a flight. What we saw as a dizzying array of gauges, dials, switches, and various instruments was actually the control system of a complex and sophisticated network of equipment, the purpose of which is to convey passengers safely to their final destination. Every business needs a control system that is matched to the strategy it uses to stay "in the air". The framework that the authors provide here can help match the components of a company's control system to its market strategy. |
« previous | next »
SCIMA