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| Author: | Oomens, M.J.H. Bosch, F.A.J van den |
| Title: | Strategic issue management in major European-based companies |
| Journal: | Long Range Planning
1999 : FEB, VOL 32:1, p. 49 - 57 |
| Index terms: | Multinational companies Strategic management Crisis planning |
| Freeterms: | Strategic issues Issue management Environmental monitoring |
| Language: | eng |
| Abstract: | A Framework for indentifying, managing and organising responses to strategic issues in multinational enterprises is introduced. The framwork distinguishes three key elements of strategic issues (gap, controvercy, impact), three forms of organisational involvement (corporate level, functional level, process-oriented) and two ways of allocating managerial responsibilities (issue owners, issue guardians) |
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