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Author:Polonsky, M.
Waller, D.
Title:Using student projects to link academics, business and students
Journal:Journal of Teaching in International Business
1998 : VOL. 10:2, p. 55-78
Index terms:STUDENTS
PROJECTS
ACADEMIC STAFF
Language:eng
Abstract:Academics in business areas are striving to develop innovative teaching approaches that address the needs of their key stakeholders, in particular academics, employers and students. To do this programs have to be theoretically sound, address the needs of businesses and ensure that students obtain the knowledge and skills necessary to obtain productive employment. One action-oriented approach that can be used to address these diverse interests is that of an applied student project.
SCIMA record nr: 199281
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