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| Author: | Pfeffer, J. Sutton, R. I. |
| Title: | The smart-talk trap |
| Journal: | Harvard Business Review
1999 : MAY-JUN, VOL. 77:3, p. 135-142 |
| Index terms: | |
| Freeterms: | Know-How Commitment Werkprocessen Verantwoordelijkheid Arbeidspsychologie |
| Language: | eng |
| Abstract: | There is no shortage of know-how in today´s business world. But too often, there is too little action. The authors call this the knowing-doing gap. That is because companies let talk substitute for actual work. The authors explain how companies can turn great ideas into something more than just hot air. |
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