search query: @author Sinha, K. / total: 3
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| Author: | Jayanthi, S. Kocha, B. Sinha, K. |
| Title: | Competitive analysis of manufacturing plants: an application to the US processed food industry |
| Journal: | European Journal of Operational Research
1999 : OCT 16, VOL. 118:2, p. 217-234 |
| Index terms: | OPERATIONAL RESEARCH COMPETITIVENESS FOOD INDUSTRY |
| Language: | eng |
| Abstract: | The authors present a model-based approach for competitive analysis of manufacturing plants. As part of this approach, they propose application of Operational Competitiveness Ratings Analysis (OCRA) to measure the competitiveness of plants in terms of their relative inefficiency. They then present a conceptual framework to classify and identify the drivers of plant competitiveness in terms of decisions related to plant structure and infrastructure. Finally, they demonstrate the application of this model-based approach to conduct competitive analysis of plants in the US processed food industry. |
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