search query: @author Pennings, J. M. E. / total: 3
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| Author: | Pennings, J. M. E. Smidts, A. |
| Title: | Assessing the construct validity of risk attitude |
| Journal: | Management Science
2000 : OCT, VOL. 46:10, p. 1337-1348 |
| Index terms: | ATTITUDES RISK BEHAVIOUR SCALING UTILITY THEORY |
| Language: | eng |
| Abstract: | Two major approaches to measuring risk attitude are compared. One, based on the expected utility model is derived from responses to lotteries and direct scaling. The other measure is a psychometric approach based on Likert statements that produces a unidimensional risk attitude scale. |
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